Solutions to increase search visibility, organic traffic & new customer acquisition
We use data to identify the right level of Fusion you need to achieve your goals between Technical SEO, Content Marketing & Digital PR.
This approach unlocks explosive traffic and revenue growth & ensures the highest return for your investment.
We focus our time on the highest value activity. This ratio is a typical weighting of how resource should be allocated for maximum performance. (Of course there's variation so we tailor the engagement to your specific needs & goals)
CORE SERVICE AREAS
Strong growth through the effective Fusion of services, client and agency
Using commercial acumen over box ticking and so called ‘best practice‘, we identify what it’s going to take to achieve your goals and always prioritise the highest impact activities that will move the needle.
We also don’t waste your valuable investment on things like fancy slide decks to cover up mediocrity (unless you want us to)… agencies waste incredible amounts of time on slide decks!
Services designed to help you win
- Generate awareness
- Drive targeted traffic
- Build trust & authority
- Increase search visibility
- Develop expertise & credibility
- Grow revenue
- Scale your business
SERVICE OFFERING
- Unlock organic performance
- Solid SEO foundation
- Identify technical issues
- Ongoing optimisation & consulting
- Increase search visibility
- Grow organic traffic
- Position your brand as an expert
- Drive organic performance
- Maximum search visibility
- Competitive niches
- High quality link acquisition
- Brand trust and credibility
HIGH VALUE ORGANIC TRAFFIC GROWTH
THE DISCOVERY CALL AND PROPOSAL IS WHERE WE DISCUSS
YOUR GOALS, WHERE YOU ARE TODAY, THE OPPORTUNITY GAP & THE APPROACH REQUIRED TO ACHIEVE SUCCESS
After the discovery call and identifying exactly what it is you want to achieve, we carry out initial benchmarking and assessments.
This informs the proposal and clarifies the SEO strategy and approach that’s needed to achieve your goals, taking account of your website, brand, niche, audience and available investment.
THE DISCOVERY CALL AND PROPOSAL IS WHERE WE DISCUSS
YOUR GOALS, THE OPPORTUNITY GAP & THE APPROACH REQUIRED TO ACHIEVE SUCCESS
After the discovery call and identifying exactly what it is you want to achieve, we carry out initial benchmarking and assessments.
This informs the proposal and clarifies the SEO strategy and approach that’s needed to achieve your goals, taking account of your website, brand, niche, audience and available investment.
LET'S KICK THINGS OFF
WITH A WORKSHOP AND DEEP DIVE INTO THE WORLD OF YOUR BRAND, AUDIENCE AND INDUSTRY
We kick things off by way of a workshop to get a fundamental understanding of what you’re looking to achieve, your site and the competitive landscape, your audience, their interests and what motivates them.
We’ll also start to map your customer’s buying journey and preliminary topics and opportunities to lean into.
LET'S KICK THINGS OFF
WITH A WORKSHOP AND A DEEP DIVE INTO YOUR BRAND, AUDIENCE AND INDUSTRY
This is to get a fundamental understanding of what you’re looking to achieve, your site and the competitive landscape, your audience, their interests and what motivates them.
We’ll also start to map your customer’s buying journey and preliminary topics and opportunities to lean into.
WE USE THE WORKSHOP OUTPUT AS A BASIS TO INFORM
IN-DEPTH, DATA-BACKED, STRATEGIC RESEARCH
This could include technical SEO audits, audience and keyword research mapped to the customer journey & questions, pain points, desires and interests.
Data-driven content inventory analysis of you, competitors & industry sites to find high performing topics as well as targeted topic research to uncover proven ‘hidden gems’ most content marketers miss.
Competitive link analysis, authority, velocity, media and journalist hit lists and more.
WE USE THE WORKSHOP OUTPUT AS A BASIS TO INFORM
IN-DEPTH, DATA-BACKED, STRATEGIC RESEARCH
This could include technical SEO audits, audience and keyword research mapped to the customer journey & questions, pain points, desires and interests.
Data-driven content inventory analysis of you, competitors & industry sites to find high performing topics as well as targeted topic research to uncover proven ‘hidden gems’ most content marketers miss.
Competitive link analysis, authority, velocity, media and journalist hit lists and more.
USING THE RESEARCH TO INFORM THE STRATEGIC PLAN
YOUR SPECIALIST CLIENT TEAM GET TO WORK IN PURSUIT OF THE GOALS
With your bespoke strategy set, we agree the most important milestones to hit in the next 90 days (aligned with the longer term goals), and the activity required to achieve them.
Your hand-picked team then get to work, collaborating with you at every stage.
Working to a transparent project plan ensures everyone has full visibility and accountability to help keep us all on track and reduce wasted and unnecessary comms time (time that instead, can be allocated to getting s**t done!)
USING THE RESEARCH TO INFORM THE STRATEGIC PLAN
YOUR SPECIALIST CLIENT TEAM GET TO WORK IN PURSUIT OF THE GOALS
With your bespoke strategy set, we agree the most important milestones to hit in the next 90 days – aligned with the longer term goals – and the activity required to achieve them.
Your hand-picked team then get to work, collaborating with you at every stage.
Working to a transparent project plan ensures everyone has full visibility and accountability to help keep us all on track and reduce wasted and unnecessary comms time (time that instead, can be allocated to getting s**t done!)
01. DISCOVERY CALL & PROPOSAL
After the discovery call and identifying exactly what it is you want to achieve, we carry out initial benchmarking and assessments.
This informs the proposal and clarifies the SEO strategy and approach that’s needed to achieve your goals, taking account of your website, brand, niche, audience and available investment.
02. WORKSHOP
We kick things off by way of a workshop to get a fundamental understanding of what you’re looking to achieve, your site and the competitive landscape, your audience, their interests and what motivates them.
We’ll also start to map your customer’s buying journey and preliminary topics and opportunities to lean into.
03. RESEARCH
This could include technical SEO audits, audience and keyword research mapped to the customer journey & questions, pain points, desires and interests.
Data-driven content inventory analysis of you, competitors & industry sites to find high performing topics as well as targeted topic research to uncover proven ‘hidden gems’ most content marketers miss.
Competitive link analysis, authority, velocity, media and journalist hit lists and more.
04. STRATEGY & EXECUTION
With your bespoke strategy set, we agree the most important milestones to hit in the next 90 days (aligned with the longer term goals), and the activity required to achieve them.
Your hand-picked team then get to work, collaborating with you at every stage.
Working to a transparent project plan ensures everyone has full visibility and accountability to help keep us all on track and reduce wasted and unnecessary comms time (time that instead, can be allocated to getting s**t done!)
